WeChat Marketing to Chinese Consumers - How to advertise on China’s most popular social media
TIME CHANGE TO: 3PM - 5PM
About This Series
China is world’s largest retail market and each year more companies from across the globe enter and try to succeed in it. Nowadays, social media is the most prominent channel to reach the Chinese consumers and platforms like WeChat and Weibo are no longer a choice, but a necessity.
In this “Chinese Social Media Series” Ashley Galina Dudarenok, the founder of ChoZan will explain how to effectively use these platforms for marketing.
Don’t miss this opportunity to get the insights on WeChat marketing as well as Chinese consumers.
WeChat - How to advertise on China’s most popular social media
Key take aways:
- Overview of WeChat advertising
- Rules and regulations to note
- Moments advertising
- Account advertising
- How to set realistic budget and KPIs